'Kumkum Bhagya' is a contemporary love story that is sure to touch hearts of everyone. It has a wistful storyline and characters that people can identify themselves with. This is the story of Pragya and Bulbul, two sisters, who wish to get married to the man of their dreams. However, fate plays its role in getting the elder sister - Pragya, married to the man who is opposite to her in nature and also, who is admired by Bulbul. It is the story of how relationships are strengthened in situations which fate has led them into. Don't miss 'Kumkum Bhagya', Monday to Friday @ 5 pm, only on Zee Telugu.